DOM Size: Why Less Is More for Website Performance

6 min read

What is DOM Size?

Imagine your website as a house. The DOM (Document Object Model) is like the structural blueprint that shows every wall, door, window, and fixture. DOM Size refers to how complex this blueprint is—how many individual pieces make up your house.

In technical terms, DOM Size measures how many HTML elements (like divs, paragraphs, links, and images) exist on your webpage. Each element requires the browser to process, render, and manage it, which takes computing resources. The larger your DOM, the more work the browser has to do.

What's a good DOM Size?

  • Good: Fewer than 700 elements
  • Needs Improvement: 700-1,500 elements
  • Poor: More than 1,500 elements

Why DOM Size Matters for Website Performance

A large DOM affects your website in several important ways:

  • Slower Rendering: Each element needs to be processed, styled, and positioned by the browser. More elements mean more processing time.
  • More Memory Usage: Each element consumes memory. On mobile devices with limited resources, a large DOM can cause the browser to run out of memory and crash.
  • Increased JavaScript Execution Time: When JavaScript interacts with the DOM (like finding elements or changing content), a larger DOM makes these operations slower.
  • Higher Battery Consumption: Processing a complex DOM requires more CPU power, which drains mobile device batteries faster.

The impact is especially noticeable on mobile devices, which have less processing power and memory than desktop computers. A webpage that feels fine on your computer might be frustratingly slow on a smartphone if the DOM is too large.

How DOM Size Grows Without You Noticing

Most websites don't start with an overly large DOM. Instead, it grows over time due to several common factors:

  • Content Management Systems: Many popular CMS platforms and page builders add extra wrapper elements around content.
  • Nested Containers: Design practices that use many nested divs for layout (div inside div inside div).
  • Third-Party Widgets: Social media feeds, chat tools, and other embedded widgets often add many hidden elements.
  • Outdated Code Practices: Old methods of achieving certain layouts may use more elements than modern CSS techniques.
  • Excessive Comments: HTML comments for developers that remain in the production code.

Like a house that accumulates clutter over the years, websites tend to gather unnecessary HTML elements as they evolve, especially when multiple developers or plugins contribute to the codebase.

The Invisible Problem

DOM Size issues can be particularly frustrating because they're not visually obvious. A page with 3,000 elements might look identical to one with 500 elements, but perform very differently—especially on mobile devices.

How to Check Your Website's DOM Size

Before you can optimize your DOM, you need to know its current size. Here are ways to measure it:

  • Performance monitoring tools: Use specialized tools that include DOM size in their reports.
  • Browser developer tools: In Chrome, open DevTools, go to the Elements panel, and press Ctrl+F (or Cmd+F on Mac). Type "html" in the search box and you'll see "1 of X matches" where X is the number of HTML elements.
  • Simple JavaScript: You can run document.getElementsByTagName('*').length in the browser console to count all elements.

When checking your DOM size, be sure to test on actual pages that users visit, not just your homepage. Product pages, blog posts, or category pages often have different DOM structures and sizes.

8 Effective Ways to Reduce DOM Size

1. Simplify Your HTML Structure

Modern websites often have unnecessary wrapper elements that don't serve a real purpose.

Simple fix: Audit your HTML structure and remove any div elements that aren't necessary for layout or functionality. Use CSS Grid and Flexbox instead of multiple nested divs for layout.

2. Be Careful with Page Builders

Visual page builders are convenient but often generate excessive HTML with many wrapper elements.

Simple fix: If you use a page builder, look for one known for clean code output, or consider switching to a more code-efficient theme. For WordPress users, themes like GeneratePress or Kadence are known for efficient code.

3. Implement Pagination for Long Lists

Pages with long lists of products, comments, or search results can have thousands of elements.

Simple fix: Break long lists into separate pages using pagination, or implement "load more" functionality that only adds content when needed.

4. Use Virtual Scrolling for Very Long Lists

For extremely long lists (like social media feeds), even pagination might not be enough.

Simple fix: Implement virtual scrolling, which only renders the elements currently visible in the viewport and removes those that scroll out of view.

5. Avoid Excessive DOM Manipulation with JavaScript

Some JavaScript libraries create many temporary elements or clones of elements, bloating the DOM.

Simple fix: Use modern JavaScript techniques that minimize DOM operations. For animations, prefer CSS transitions over JavaScript that creates many elements.

6. Clean Up Third-Party Widgets

Social media widgets, embedded maps, and chat tools often add hundreds of elements to your DOM.

Simple fix: Only include third-party tools that provide clear value, and consider loading them only after the main page content is interactive.

7. Use CSS for Visual Elements

Decorative elements like icons, simple backgrounds, or dividers are sometimes created using extra HTML elements.

Simple fix: Use CSS for decorative elements whenever possible. For example, use CSS borders instead of separate divider elements, or CSS background images instead of actual img elements for decorations.

8. Remove HTML Comments from Production

Developer comments in HTML are helpful during development but unnecessarily increase file size in production.

Simple fix: Use a build process or plugin that removes HTML comments when deploying to your live site.

Common DOM Size Issues and Solutions

Problem: Nested Divitis

What's happening: Your page has many nested div containers that create a deep DOM tree, often due to older design practices or page builders.

Simple solution: Refactor your HTML to use fewer wrapper elements. Modern CSS techniques like Grid and Flexbox often allow you to achieve the same layouts with fewer containers.

Problem: Table-Based Layouts

What's happening: You're using HTML tables for layout purposes, which creates many unnecessary tr/td elements even for simple content.

Simple solution: Replace table-based layouts with CSS-based layouts using Grid or Flexbox, which accomplish the same visual results with far fewer DOM elements.

Problem: Excessive List Items

What's happening: Your page displays hundreds or thousands of items (products, comments, etc.) at once, creating huge lists of elements.

Simple solution: Implement pagination, "load more" buttons, or virtual scrolling to limit the number of items rendered at once.

Problem: Hidden But Present Elements

What's happening: Your page contains many elements that are hidden with CSS (display: none) but still exist in the DOM and consume resources.

Simple solution: Instead of hiding content that won't be immediately needed, load it dynamically when required. For tabbed interfaces, consider loading tab content only when a tab is activated.

How DOM Size Affects Other Performance Metrics

DOM Size impacts several other aspects of your website performance:

Performance AspectHow DOM Size Affects It
Total Blocking Time (TBT)A large DOM requires more JavaScript processing time, increasing the time the main thread is blocked
First Contentful Paint (FCP)More DOM elements to process can delay when the first content appears on screen
Time to Interactive (TTI)Larger DOMs take longer to become fully interactive, especially on mobile devices
JavaScript PerformanceDOM queries (like getElementById or querySelector) become slower as the DOM grows larger
Memory UsageEach DOM element consumes memory, potentially causing performance issues or crashes on low-end devices

The important takeaway is that DOM Size has a multiplying effect on other performance issues. A website with both a large DOM and unoptimized JavaScript will perform significantly worse than if either issue existed alone.

Real-World Benefits of Reducing DOM Size

Companies that have focused on reducing their DOM Size have seen meaningful performance improvements:

  • E-commerce website refactored their product listing pages, reducing DOM elements from 2,200 to 800. This led to a 35% improvement in page load speed on mobile devices and a 12% increase in conversion rate.
  • News publisher simplified their article template, cutting DOM elements by 40%. This reduced mobile bounce rates by 15% and increased pages per session by 23%.
  • SaaS dashboard implemented virtual scrolling for data tables, reducing rendered DOM elements from 3,000+ to under 500. This decreased rendering time by 60% and improved overall application responsiveness.
  • Online forum added pagination to comment threads, reducing average DOM size by 65%. This improved page load time by 45% and increased user engagement metrics.

These examples demonstrate that DOM Size optimization is not just a technical concern—it directly impacts key business metrics by creating faster, more responsive user experiences.

Conclusion: Simpler Structure, Better Performance

Think of your website's DOM like the complexity of a machine—the more moving parts it has, the more likely it is to run slowly or break down, especially under stress. By keeping your HTML structure as simple and efficient as possible, you're creating a more streamlined, reliable experience for your visitors.

The beauty of DOM Size optimization is that it doesn't require compromising on design or functionality. In fact, many of the techniques that reduce DOM Size—like using modern CSS instead of nested divs, or implementing virtual scrolling—actually improve functionality while reducing complexity.

This is especially important in today's mobile-first world, where many of your visitors are accessing your site on devices with limited processing power and memory. A streamlined DOM ensures your website performs well for everyone, not just users with high-end devices.

Remember that DOM Size optimization is an ongoing process, not a one-time fix. As you add new features and content to your website, keep an eye on your DOM Size to ensure it remains lean and efficient, providing the best possible experience for your visitors.

Ready to streamline your website's structure?

Greadme's easy-to-use tools can help you identify DOM Size issues on your website and provide simple, step-by-step instructions to create a leaner, faster experience for your visitors—even if you're not technically minded.

Optimize Your Website Structure Today